Group Brand Manager - Nutrition
- Job ref: Jane/3443
- Location: Northern Home Counties
- Salary: £55000
- Description: Group Brand Manager - Contracts - Basic to £55k + OTE + benefits
One of the world leaders in healthcare is looking to recruit a Group Brand Manager to develop marketing strategies and promotional campaigns, including supporting product development, and implement these strategies through marketing campaigns which maximise return on investment for all of the company's nutrition brands. Key success in the role is the effective management of the brand and coordination of effort and resources, including direct reports.
The main responsibility is to develop marketing strategies to match the position of the brands in their product life cycles, whilst optimising customer synergies, for the adult tube feed portfolio, devices and services. You will come up with innovative ways to brand and market these feeds and the devices to allow the account managers to maximise the NHS contracts.
Experience required is: Sales experience, Marketing experience, Market knowledge of the pharmaceutical/healthcare industry or appropriate marketing/business sector, Forecasting large numbers of different product lines and have competent use of computers (spreadsheets, graphics package etc).
Key words - medical , sales , nhs tenders , OJEU , nutrition , contracts , marketing , branding , brand , promotional , marketing strategies ,
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